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Mediating role of entrepreneurial orientation in the entrepreneurial munificence and business sustainability relationships of Small and Micro Enterprise Technology Based Business (SMTBRB)

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dc.contributor.authorAmin Mohamad M.en_US
dc.contributor.authorChin O.en_US
dc.contributor.authorid57204889524en_US
dc.contributor.authorid57204888403en_US
dc.date.accessioned2023-05-29T06:39:42Z
dc.date.available2023-05-29T06:39:42Z
dc.date.issued2017
dc.description.abstractThis preliminary study aims to examine the entrepreneurial orientation (EO) of the Small and Micro enterprise Technology based Rural Business (SMTBRB) entrepreneurs in Malaysia by taking Entrepreneurial Munificence (EM) as the antecedent. EM is used to explain the influence of EO as a mediator and its� consequences towards SMTBRB sustainability. The survey method was employed in this study and the data was analysed using Structural Equation Modelling (SEM) multivariate data analysis. Based on the SEM analysis, it can be concluded that in SMTBRB in Malaysia, the relationship between EM and business sustainability was not mediated by EO. However, EO and EM were significant as predictors towards business sustainability. This preliminary study provides better understanding of the SMTBRB entrepreneurs for related government agencies, especially related to the support programmes for the SMTBRB entrepreneurs. � Serials Publications Pvt. Ltd.en_US
dc.description.natureFinalen_US
dc.identifier.epage319
dc.identifier.issue16
dc.identifier.scopus2-s2.0-85057643073
dc.identifier.spage309
dc.identifier.urihttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85057643073&partnerID=40&md5=2c03d68752f758accedd2dabda040476
dc.identifier.urihttps://irepository.uniten.edu.my/handle/123456789/23349
dc.identifier.volume14
dc.publisherSerials Publicationsen_US
dc.sourceScopus
dc.sourcetitleInternational Journal of Economic Research
dc.titleMediating role of entrepreneurial orientation in the entrepreneurial munificence and business sustainability relationships of Small and Micro Enterprise Technology Based Business (SMTBRB)en_US
dc.typeArticleen_US
dspace.entity.typePublication
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