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Review of literatures on trust factors affecting customer's purchase intention on SOHO seller: S-commerce context

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dc.citedby5
dc.contributor.authorRamli R.en_US
dc.contributor.authorBakar A.A.en_US
dc.contributor.authorAziz N.en_US
dc.contributor.authorid57191413657en_US
dc.contributor.authorid35178991300en_US
dc.contributor.authorid57543867100en_US
dc.date.accessioned2023-05-29T06:11:41Z
dc.date.available2023-05-29T06:11:41Z
dc.date.issued2016
dc.description.abstractSmall home-grown businesses have evolved with the emerging of web 3.0 technology. As the businesses nature based on e-commerce concept but in a smaller scale, SOHO face difficulty to gain customer's trust as they are using Social Network Sites (SNSs) in steering their business online. Trust between seller and customer play important role in conducting business online as goods or services are not tangible. Hence, a study on factors that contribute to trust that lead to customer's purchase decision in SOHO environment are required. � 2016 International Information Institute.en_US
dc.description.natureFinalen_US
dc.identifier.epage2796
dc.identifier.issue7B
dc.identifier.scopus2-s2.0-84989935857
dc.identifier.spage2791
dc.identifier.urihttps://www.scopus.com/inward/record.uri?eid=2-s2.0-84989935857&partnerID=40&md5=718646cc3c146ba1ae51afe3dc3eb047
dc.identifier.urihttps://irepository.uniten.edu.my/handle/123456789/22693
dc.identifier.volume19
dc.publisherInternational Information Institute Ltd.en_US
dc.sourceScopus
dc.sourcetitleInformation (Japan)
dc.titleReview of literatures on trust factors affecting customer's purchase intention on SOHO seller: S-commerce contexten_US
dc.typeReviewen_US
dspace.entity.typePublication
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